Why are NORMA and Sena working together more closely?
NORMA is a small collective management organisation. Working more closely with Sena will help NORMA to operate more effectively. By combining forces, NORMA and Sena can strengthen the position of their rightsholders.
Is Sena going to take over NORMA, or are NORMA and Sena going to merge?
No, Sena will not take over NORMA and the two organisations will not merge, but they will collaborate more closely to improve their services to all rightsholders. NORMA will continue to operate as an independent organisation, as will Sena. They will both retain their own director, organisational structure and representation of rightsholders.
NORMA is a small collective management organisation. By collaborating with Sena, NORMA can operate more effectively, and the position of rightsholders will be strengthened by their collaborative efforts. In time, the Sena team will assist NORMA at busy times with questions about payments and vice versa.
What will change for me (as a musician, voice actor, actor, dancer, cabaret artist or other performing artist)?
The main change will be that NORMA’s office is moving to Hilversum, so the address, telephone number and email addresses will change. NORMA and Sena will continue to provide the same service you have come to expect from us. The levels of payments made by the two organisations will not change either.
Once we are working in the same building, we will be able to share more knowledge leading to even better service. We will support each other during busy periods, so you can expect to be helped more quickly by our service desk.
I am only affiliated with NORMA; will I now be automatically affiliated with Sena too?
No, NORMA and Sena remain two independent organisations which you must join separately to be entitled to the payments they make to rightsholders.
How will NORMA and Sena work together?
Under the new collaboration, Sena will undertake some of the distribution and payment of fees on behalf of NORMA. This includes work related to claims and answering questions about the portal and payments. The NORMA employees who currently work in this area will be employed by Sena in the future.
The same applies to NORMA’s finance department and possibly other departments in the future. NORMA will continue to operate as an independent organisation, and there are no plans for Sena to handle collection activities or lobbying activities. NORMA and Sena will both retain their own management and representation of rightsholders.
Can I now submit my claims for NORMA to Sena and vice versa?
Not at the moment. Although our ambition is to eventually link the IT systems, things will remain as they are at this time. Claims for NORMA can be submitted through MyNORMA.nl and claims for Sena through MySena.nl.
I am a (voice) actor, will anything change for me? Will NORMA continue to represent the rights of actors and voice actors?
Nothing will change for you as a (voice) actor. You can be assured that NORMA will continue to work as passionately as ever for the rights of actors and voice actors and all other performing artists.
As a musician, do I have to register with both NORMA and Sena to receive payments?
Yes, this remains the same. NORMA and Sena will remain two independent organisations which you must join separately to be entitled to the payments they make to rightsholders.
Will there be any changes to the payments made by NORMA and/or Sena or to the level of the fees?
No, both Sena and NORMA will continue to pay you four times a year. The amount of payment you receive will not change as a result of the closer collaboration. Sena and NORMA have been working together for many years to pay out certain monies to musicians (Thuiskopie Audio and Background Music). This collaboration will continue.
Does the fact that NORMA is under closer supervision by the Control Board (CvTA) have anything to do with this collaboration with Sena?
No, the fact that NORMA is under close supervision by the CvTA has not prompted this collaboration and has no influence on it. NORMA and Sena have informed the CvTA of their intention to work more closely together, and they will keep the CvTA informed of their progress. The CvTA welcomes the collaboration.
How can I contact NORMA?
From Monday 28 March, you can reach the NORMA service desk by telephone +31 (0)35 625 17 90. For all other questions, you can call the general number +31 (0)35 625 17 70. The NORMA email addresses are also changing. The service desk email is: servicedesk@stichtingnorma.nl and for all other questions you can email: norma@stichtingnorma.nl. The address is Catharina van Renneslaan 20, 1217 CX Hilversum.
Examples of questions or subjects you might have and which you can ask our Servicedesk are: MyNORMA Portal, Claims, claimdeadlines, Payments etc.